We are a collective of creatives, facilitators and strategists who believe that fresh thinking and true connection with audiences, drive results.

Riah founded Sourced Thought after more than 15 years working in senior roles across art and heritage organisations, with particular expertise working with not-for-profit organisations, placemaking programmes and the art market.
Bringing together her concurrent experience as a journalist, primarily for The Art Newspaper and Financial Times (and a book on Art Crime published by Lund Humphries), her team works with a broad range clients (crypto, Green investments, charities tackling child labour) on developing the content, strategy and connection they need with audiences, to drive success.
Previous clients include: Thomson Reuters Foundation/UN Global Compact, The National Trust, Appraisal Bureau, Art Market Minds, numerous place-making departments at Local Authorities (including Southend, Cheltenham and Nuneaton), Wysing Arts Centre, Llangollen International Music Eisteddfod, The Society of London Art Dealers, VerticalCrypto, Pictorum Capitis Investments, Arcarta, Mission Gallery
Riah Pryor/CEO, Founder
Discover Sourced Thought:
Your Partner in Content, Consultation & Strategy
We collaborate with designers, writers (actual humans, not A.I.) and artists to challenge and develop how your
organisation thinks and connects.